Relevant Coursework

Integrated Marketing & Sales (MAR 3407)

• The Sales Process

• The Spin Selling Technique

• B2B Selling

• Sales Negotiation

Business Finance (FIN 3403)

• Financial Markets and Interest Rates

• Financial Statements and Corporate Taxes

• Time Value of Money

• Risk and Return

• Cost of Capital

Applied Business Technologies (GEB 4513)

• Presentation Ecosystem

• Essentials of PowerPoint

• Integrating Research and Strategy

• Corporate Social Networking

• Business Tech & Ethics

• B2B Sales Technology

Marketing (MAR 3023)

• Basic understanding of the functions of marketing

• Develop a working vocabulary of marketing terminology and become familiar with marketing concepts

• Understand the role of marketing in an organization

• Development of marketing strategy in both domestic and global markets

• Understand the application of marketing techniques to real world problems